About Us

Kelme UK B2B is managed by Sports Distribution Ltd, the exclusive UK distribution partner of Kelme.

Founded in 1977, Kelme is a globally recognised sportswear brand with a proven elite-level pedigree. From Wimbledon champion Conchita Martínez to Real Madrid’s UEFA Champions League–winning teams of the 1990s, the Kelme claw has long been associated with performance and success. Today, Kelme operates across five continents, is present in over 40 countries, and is the principal sponsor of the AFC Asian Cup, supported by a strong retail and teamwear network across Asia and Europe.

In the UK, Kelme is the official kit supplier to Watford FC, alongside National League clubs Wealdstone, Maidenhead United, and Scunthorpe United. Across Europe, Kelme also supplies clubs including Espanyol and Boavista, reinforcing its credibility at the highest levels of the game.

Kelme’s core strength lies in teamwear. Our latest collections are designed to meet the demands of the modern game and are available for clubs, academies, grassroots teams, and institutions at every level.

Through ongoing collaboration with the Valencia Institute of Biomechanics, Kelme products are developed using advanced fabrics, performance-driven design, and athlete-focused technology—ensuring reliability, comfort, and consistency across every range.

Kelme UK B2B aims to create close ties with our brand partners with the aim of delivering the best of Kelme teamwear and footwear direct to your business, backed by dependable supply and dedicated B2B support. If you are interested in becoming an authorised Kelme Sportswear UK partner please complete our Account Request form and a member of the Kelme B2B team will contact you to further discuss your requirements.

Download the full Kelme 25/26 Brochure here.